“If you want a happy ending, that depends,
of course, on where you stop your story”.
- Coyote, Wile E. -
/01 Horseshit & Sons
↓ Dog Tag
Short Film
Social Media can hurt us in real life.
→ Concepting
→ Scripting
→ Directing
→ Cinematography
→ Editing
→ Scripting
→ Directing
→ Cinematography
→ Editing
Follow a morning in the life of an aspiring Mexican influencer in L.A. who sees himself as a "Dog" (slang for tough guy) as he does what he always does—posting and tagging himself—his life takes a dark turn when one of his tags comes to life, determined to turn the "Dog" into a "puppy." Can he survive social media?
Shot on an Iphone
Money Spent U$ 00.00
Production Time 4 hours
Money Spent U$ 00.00
Production Time 4 hours
/02 Cupin
↓ Não é bem assim
Music Video
Winner music video of the most prestigious music video award in Brazil.
→ Concepting
→ Directing
→ Producing
→ Directing
→ Producing
Cupin's sound defies categorization, and when they approached me to develop a music video, their only request was for something equally uncategorizable.
Taking inspiration from the song's title "Não é bem assim / It's not what you think," and delving into Brazil's aesthetic, we crafted a music video that transports native Brazilians out of their typical contexts.
This peculiar universe invites viewers to escape the mundane and immerse themselves in something truly unique.
Taking inspiration from the song's title "Não é bem assim / It's not what you think," and delving into Brazil's aesthetic, we crafted a music video that transports native Brazilians out of their typical contexts.
This peculiar universe invites viewers to escape the mundane and immerse themselves in something truly unique.
This music video was a low-budget production shot in just 24 hours. A team of like-minded individuals came together, donating their sweat, time, and skills to make it happen.
Fun fact: The native Brazilians featured in the music video are authentic natives, with one even flown in from the Amazon forest.
Fun fact: The native Brazilians featured in the music video are authentic natives, with one even flown in from the Amazon forest.
/03 Melted Videos
↓ Meme’s Mesa
Long Format
Chef’s Table meets Internet Meme pages.
→ Concepting
→ Script
→ Directing
→ Producing
→ Script
→ Directing
→ Producing
Memes Mesa" is a series that explores the behind-the-scenes of the internet's most renowned meme pages, revealing the individuals responsible for the laughter.
Meet the individuals behind Melted Videos and discover whether making a living from memes is possible or not!
/04 Horseshit & Sons
↓ How Intalian Are You
Short Film
The First DNA Video Test.
→ Concepting
→ Script
→ Direct
→ DOP
→ Editing
→ Sound Design
→ Script
→ Direct
→ DOP
→ Editing
→ Sound Design
Inspired by the unique Italian response to breaking spaghetti—where the reaction can be wildly exaggerated—we wanted to take this playful and passionate energy and apply it to something unexpected: a DNA test experience.
Instead of spitting into a tube, your reaction to the video reveals everything about your DNA.
Your response becomes the key to unlocking your genetic information, offering a fresh, interactive twist on the conventional DNA test.
Your response becomes the key to unlocking your genetic information, offering a fresh, interactive twist on the conventional DNA test.
/05 Horseshit & Sons
↓ The Farewell
Short Film
A man's journey to scatter the ashes of a loved one who died of grilled.
→ Concepting
→ Script
→ Directing
→ Producing
→ Script
→ Directing
→ Producing
The Farewell" is a short film that I wrote, produced, and directed—an adventure that began at my table while I was creating spec ads.
It took me almost two years to complete, and it's a project that wouldn't have been possible without the contributions of everyone involved.
It took me almost two years to complete, and it's a project that wouldn't have been possible without the contributions of everyone involved.
The short film explores intriguing relationships and emphasizes the importance of taking risks in life. Follow this journey and brace yourself for a surprising and revealing ending you wouldn't anticipate.
awards
Beyond The Short Selection
MOV Festival Selection
MOV Festival Selection
/07 Mel Azul
↓ MIMO
Music Video
The First Music video launched exclusively on WhatsApp.
→ Concepting
→ Creative Direction
→ Script
→ Directing
→ Creative Direction
→ Script
→ Directing
Mel Azul, a Brazilian band renowned in the indie circuit, faced a bit of obscurity after a five-year hiatus.
Known for their unconventional music, they sought an equally out-of-the-box music video to reignite interest in their work.
Understanding Brazilians' affinity for WhatsApp, I conceived the concept: a music video exclusively accessible through WhatsApp. This innovative approach aimed to spark conversations not only about their music but also about the band itself.
Known for their unconventional music, they sought an equally out-of-the-box music video to reignite interest in their work.
Understanding Brazilians' affinity for WhatsApp, I conceived the concept: a music video exclusively accessible through WhatsApp. This innovative approach aimed to spark conversations not only about their music but also about the band itself.
That spark also served as the foundation for developing the aesthetic of the music video, where we subverted all familiar WhatsApp features in unexpected ways and crafted a mobile-first experience.
To access the video, people needed to add the band on WhatsApp and request the music video. From that point on, the novelty of the experience aided Mel Azul in achieving their goals of generating buzz and ensuring their music reached a wider audience.
To access the video, people needed to add the band on WhatsApp and request the music video. From that point on, the novelty of the experience aided Mel Azul in achieving their goals of generating buzz and ensuring their music reached a wider audience.
